L’Éclaireur Fnac

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Creating Fnac's digital media

  • ux design
  • graphic design
  • art direction
  • personas
  • content strategy

News, lab tests, events, culture: the aim of l’Éclaireur is to bring together all Fnac’s editorial output in a single magazine.

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Our combined role in user pathways and design enabled us to harmonize different universes and provide the audience with the editorial complementarity that Fnac offers in its product range.

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The expertise of the Fnac lab is at the heart of the experience, with tests made even more accessible on mobile, set in a rich editorial environment.

 

Development : FCINQ

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